Adiences for the month of may

01/06/2012

The televisions of Intact Media Group are leaders in Day Time and now are taking the lead also in the interval 16.00 – 19.00.
The programs of INTACT are unparalleled leaders in audiences during  Day Time (between the hours 10.00 -16.00), for the whole urban area. In May, Antenele have regained the number one position also in Access Prime-Time – between the hours 16.00 and 19.00, given an increase in market share. At the same time, the TV stations part of CME decreased in this time slot. Acces Direct presented by Simona Gheorghe, at Antena 1 was leader for many days in May, surpassing the competition.

In fact, according to the recorded audiences the televisions of INTACT Group recorded an increase in market share in most of the time slots site, in May. Therefore, the differences in audience between the two media groups are decreasing with every month.

„Mireasa pentru fiul meu” and „Acces direct” knew a significant increas in Day-Time and Access Prime-Time.

Day time
MIREASA PENTRU FIUL MEU – DA / Antena 1
SE INTAMPLA IN ROMANIA / Antena 3
ESENTIAL / Antena 3
SPECIALITATI ORIENTALE/TURKISH CUISINE / Euforia

Prime time
ACCES DIRECT / Antena 1
100 DE MINUTE / Antena 3
OBSERVATOR 16 / Antena 1
MIREASA PENTRU FIUL MEU – EXIT SHOW / Antena 1
AGENTUL VIP / Antena 2

(Source: Kantar Media).

Intact Media Group is composed of Antena 1, Antena 2, Antena 3, Euforia TV, GSP TV.

CME: Pro TV, Acasa TV, Acasa Gold, Sport.ro, MTV Romania and Pro Cinema.