This strategic movement is triggered by both legal and operational reasons. Therefore, there will be a stronger connection between those who sale, analyse and manage the publicity space for the TV brands of Intact Media Group. In the sales team there will be sales managers, people in charge of research and analysis and also a special projects team. The sales team will be managed by Cristian Mucichescu, the former Managing Director of OMD.
Antena Group includes most of the TV brands of Intact Media Group: Antena1, Antena2, Euforia Lifestyle TV and GSP TV.